Ann Handley is a Wall Street Journal bestselling author, and has been named by IBM as one of the seven people shaping modern...
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Have you recently started a construction business? Are you concerned about an employee getting hurt on the job and the possible legal and...
Conventional wisdom:Find a large group of people.Explain why you’re better.Prove that you are the right answer.Done. How it actually works:Earn attention from precisely the...
Social Media Marketing
Facebook has this week launched another new app via its New Product Experimentation - or NPE - team, which is essentially a new version...
Personalization has become a buzzword in digital marketing in recent times, with every other marketing guru urging people to connect with other people,...
This could prompt fake like and engagement sellers to re-think their practices. This week, the FTC has fined Florida businessman German Calas, Jr. $2.5 million...
While Twitter works through its ban on political advertising, and Facebook continues to take a media beating over its stance on exempting the...
With the 2020 US Presidential campaign slowly gaining momentum, social media has already become a key focus, with candidates upping their ad spend...